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Case Study: A Brief History Of Nestle

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3. Introduction
Name of Nestle selected and its brief history Nestle was founded by Henri Nestle in 1866 and is the largest food and beverage company in the world nowadays. Nestle employ around 339,000 people from about 194countries and has 447 factories in almost every country in the world. In 1867, Vevey, Switzerland, a German pharmacist call Henri Nestle launched his product name Farine Lactee Nestle which is a nutritious gruel for children and saving the life of a neighbour’s child. He used his surname, which means “little nest”, in the company name and the logotype. The nest which means or symbolizes as family, nourishment and security, it still play the central role in Nestlé’s profile. Nestlé success with product innovations and business …show more content…

Since Henri Nestlé developed his successful infant cereal “Farine Lactée”, they have built their business on the conviction that to have long-term success for their shareholders, they not only have to comply with all applicable legal requirements and ensure that all of their activities are sustainable, but furthermore they have to create significant value for the society.
Nestlé Agricultural Services has a key world-wide responsibility to develop and protect the source of the raw materials to meet our production needs. While its main activity is providing agricultural extension services to farmers, Nestlé Agricultural Services also maintains ongoing dialogue at international, national and local levels. Collaboration with partners in the food chain ranges from agricultural R&D to plant and animal breeding. We work with agricultural policy-makers and trade organisations, as well as with farmers and farmers’ organisations with the aim of improving agricultural production. Sustainability in the supply of agricultural raw materials depends on many ecological, economic and social factors. Wherever possible, Nestlé supports activities that contribute to sustainability in the production of agricultural raw materials, including integrated farming techniques and the use of all technologies that may contribute to

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