Crisis Communication Strategy

EBay has paved the wave in this industry and being in a billion dollar industry making things happen to benefit consumers in many ways.[5]

Crisis communication is the most important aspect of external and internal organization communication. This type of communication ranges from image restoration campaigns to employee turnover. In the articles that I have analyzed, I discovered many examples of crisis communications and its importance. I will discuss the Bridgestone-Firestone Corporation's image restoration campaign and explain Benoit's theory of image restoration. Also, I will discuss how crisis communications fits into public relations models. Two examples for discussion will be how supervisors should convey bad-news to their employees, and group communication within employee turnover. My last example for this discussion will be Bill Clinton's image repair discourse.

Ebay is primarily service providers who connect the sellers and buyers by providing platform to sell and buy any goods.

Getting a staff together to bring in useful information to plan for the release of the information to the news media is a great way to enhance communication to the public. The media will then get the information out to the public by ways of News releases, web sites, news conferences, newspapers and other social media (Hicks, 2012). The advantages of using these types of media are they quickly allows for the public to know what type of crisis has happened, and what kinds of precautions are being taken to ensure their safety. If there were to be any fatalities caused by the crisis event(s), these types of avenues also will give information on that. Some disadvantages can be unreliable technology of the citizens that will not allow for them to get access to the information that is being released by the media, such as no television, computer is not working properly, or they don’t received the local newspaper to be able to read it, etc.

Within the first chapter of Crisis & Emergency Risk Communication (2001), there were many things that caught my attention. Prior to the reading, I hadn’t thought about how different disaster preparedness would affect the elderly population, and how much consideration and planning is needed for them compared to the general population. I also wasn’t aware that such a high percentage of the elderly population developed chronic diseases. It would, however, make sense for the elderly population to require different treatment for these chronic diseases, and have different reactions to these diseases than the rest of the general population (Crisis & Emergency Risk Communication, 2014).

Each member should only communicate approved messages. The primary group of participants that should be informed about the crisis are internal stakeholders, such as students, faculty, staff, and trustees. Secondary groups would include parents, alumni, elected officials, and the media. The following lists these groups in notification priority and the specific person responsible for crisis communication:

The Vice President or his/her designee may also identify a potential crisis or controversy that is not an immediate emergency and assemble the Crisis Response Team to prepare a communications strategy. Toyota’s goal is to send timely notice after being notified of an emergency situation. Once the Leadership and Crisis Response Teams meet and determine there is a crisis, execution of this plan should be tailored accordingly.

This is a reflective paper on my observation as an intern with the Onondaga County Department of Emergency Communications that will identify several areas within the Onondaga County Department of Communications and offer an explanation. It will also address conflicts that may arise from diverse areas with communication, such as language barriers and how vitally important it is for the call-takers and dispatchers to be able to put their training and interpersonal relationship skills front and center and to be able to work in a fast pace type of environment; where at any time, it could be a life and death situation.

obstacles can, and will be overcome through first of all, proper leadership. Communication is key as the leadership provides accurate and up to date information to the people in our country. An ample amount of funding is an absolute necessity to a successful emergency management preparedness program, and must be a focal point as part of the continuous planning that must take place. Finally, there must effective and efficient implementation of the plan must be in effect, with the process concluding with an evaluation of how the process worked.

This report consists of a communication plan for an overall crisis/disaster management. The report will mainly include Bonds, Pacific Brand’s communication plan upon the event of a crisis/disaster. Industries Ltd is a popular Australian manufacturer of women, men and children clothing. Bonds was established by Mr George Allan Bond in the year 1915 (Bonds, 2014). It has been ninety six years since their fist company was set up in Sydney. Bonds launched a Bonds Baby Search Competition in the year 2005 and have continued to become one of the biggest photo competitions in the country (Rowlands, 2014). The 2013 attached 65,500 entries and 295,000 votes. This competition is known to turn racy with cruel taunts from the parents of other participants. Pacific Brands is the parent company for Bonds. Pacific Brands is an Australian clothing company that consists of several brands. They are known to market iconic brands like Hush Puppies, Volley, Clark etc. (Pacific Bond, 2014) Therefore, any damage created by Bonds will largely affect Pacific Brands.

On Labor day in 1995, the founder of eBay, Pierre Omidyar, conducted an experiment. Omidyar tested the auction site and was stunned that his broken laser pointer was sold. This was the beginning of the booming industry in e-commerce. eBay had expanded their company internationally for the past few years. eBay is considered the world’s largest online trading website and one of the leading market leaders in the world. We will focus on comparing eBay to its best performer, Amazon, which are two of the largest businesses in the e-commerce industry. According to the NASDAQ, eBay and Amazon are noted as the market leaders of online business. Amazon sells a broad range of products to their customers such as DVDs, CDs, multimedia devices, as well

eBay.com, “the world’s online marketplace”, is an online auction and shopping website in which people and business buy and sell a wide variety of goods and services worldwide. It is managed by eBay Inc, which is founded in 1995 by Pierre Omidyar. eBay’ mission was to provide a robust trading platform where practically anyone could trade anything. It was recognized as the largest and most popular person-to-person trading community on the Internet. (eBay Case, 2006) eBay posted US $8.7 billion in revenue with a net income at $2.4 billion in 2009. eBay is

As the majority of us know, eBay Inc. is an American based (Headquarters: San Jose, California) multinational corporation that is dominant on the internet for consumer-to-consumer product or goods sales. eBay Inc. was founded in the year of 1995 as a personal project by its founder cum creator, Pierre Omidyar, for his personal goal of assisting his wife’s personal hobby of collecting Pez dispensers. However, in 1998 the company went public, and since then it’s President and CEO has been Meg Whitman ever since. It rose to prominence ever since as the largest online auction and shopping website for consumers to buy and sell variety of products and goods. Currently, it is a multi-billion dollar company with its services and operations available and present in over thirty countries and more. What started as a personal project has gone on to revolutionize the e-commerce platform and has become a huge success of the dot-com bubble. Throughout its existence, eBay Inc. has used many different approaches towards its clients, and consumers in order to make the environment as safe and reliable as possible. This is due to the fact that the e-commerce platform has its own challenges from time to time, and for a company like eBay Inc. that does what it does, it is very important to have the uttermost grip and upper hand on their information system architecture. Therefore, eBay Inc. needs to take all the steps necessary to protect its buyers, sellers, and the company itself

The response to any emergency is considered to be very critical and therefore should be as efficient as possible. In the healthcare sector, responses to situations are counted by the seconds. From natural disasters to epidemics, the only chance left to respond to any of this occurrence could only be counted in seconds. That means life is either saved or lost in a matter of seconds. Putting in place certain responses to these unexpected occurrences, such as crises management communication plan, help save lives and arrest crises from aggravating. Failure to have crises management communication plan is considered by many commentators to be a crisis in itself. Accepted medical care is highly dependent on effective communication between healthcare providers and the patients; among healthcare providers and the outside world. The characteristics of crises make it necessary for prior planning and effective communication among stakeholders in the health sector (Klaene and Sanders, 2006; Ronen, 2006).

Pierre Omidyar, the founder of eBay, developed a web-based marketplace called Auctionweb (now known as eBay) on September 3, 1995 to serve as the first website to offer live auctions online. EBay is a powerful Internet platform that connects people from around the world. Pierre Omidyar is the current Chairman of eBay today. He is also known as the first person to