Dick's Sporting Goods

According to the book assigned to this finance course, the average customer can expect to pay 1%-2% points above prime. Paying the prime rate is only given to the banks most creditworthy customers. Right now the Harrods are paying the average rate for the average

| * Endorsing Athletes * Sponsoring Sports events * City based advertisements * Banners & Billboards * Themes on

- Nike should be able to cater to the target markets specific needs in fields of sports, fashion, and lifestyle, Nike would be able to widen its consumer base and generate more revenue.

Sportsman Shoes has been a leader in the shoe industry for more than thirty years. Sportsman manufactures and sells athletic shoes for all types of sports. The company has pursued a low-cost strategy in order to sustain their success. They sell a limited number of shoe designs and have held costs low through manufacturing efficiency and standardized operations. However, the past five years have been a struggle at Sportsman. The shoe market has seen a rise in the availability of low-cost imported shoes that has threatened Sportsman’s competitive position. As a result, company executives have decided it is time for a strategy shift.

Dick’s Sporting Goods also known as Dick’s Clothing and Sporting Goods is a fast growing company that carries products ranging from Taylormade golf clubs to The North Face winter jackets. Dick’s Sporting goods was founded in 1948 by Dick Stack who in which was only 18 years old at the time. In 1948, Stack was working at an Army Surplus store in New York, where his boss asked his opinion on which new tackle products should introduced into the fishing business. Dick was an experienced fisher, when he gave his ideas to boss, his ideas were turned down. Stack was not happy and spoke to his late grandmother about the situation and she gave him the funds he needed to start his own tackle store. In 1958, Stack had created a business that is very much like what a typical Dick’s Sporting Goods is today. He was a driven young individual that felt his knowledge would allow him to be successful in the tackle business. Not only did his tackle business succeed, but what is now the Dick’s Sporting Goods Brand has greatly succeeded.

Dick's Sporting Goods, Inc. is an authentic full-line sporting goods retailer that offers a broad assortment of brand name sporting goods equipment, apparel and footwear.

Foot Locker traces its origins back to the year 1879, after Frank Woolworth opened his first store, “Woolworth’s Great Five Cent Store” in Utica New York. He was a New York native who was the son of American Civil war captain, John Hubbell Woolworth and his wife, Fanny Mcbrier (“Biography of Frank Winfield Woolworth” 2005). The couple married in 1851 and one year later, Frank Winfield Woolworth was born. His childhood was filled with memories of hard work and scarcity. Mr. Woolworth would work long hours on his father 's farm and would barely have enough money to scrape buy. This became evident when he took a trip to Watertown, NY to buy a 50 cent scarf for his mother and was ridiculed by shopkeepers for trying to buy with change. The trip also allowed the young man to come across another store where he was able to buy a similar scarf for 5 cents and a wide variety of other cheap goods. On top of that, the staff were much more courteous as they provided a satisfying attitude for all customers, regardless of social background. Such quality service prompted Mr. Woolworth to open his first store in 1879 that would mirror such quality to the public. His business model worked as he was able to incorporate his company in 1904 to become the famed “F.W Woolworth Co.”. Almost 50 years later, the company would surpass the one billion dollar value mark.  After that, Woolworth and Co. would acquire the G.R Kinney Corporation in 1965, the corporation that started Footlocker nine years

Foot Locker Retail, Inc. is an American footwear and sportswear merchandiser that was established in 1974, but founded as a separate corporation in 1988. Foot Locker’s headquarters is located in Midtown Manhattan, New York City and operates in 23 countries worldwide with over 3,000 stores located throughout the United States, Canada, Europe, Asia, Australia and New Zealand.

The Rivalry among competing sellers of sporting goods such as Under Armour, Nike, and Adidas-Reebok is strong and likely to intensify. The rivalry among sporting good sellers of energy will keep growing and will become stronger in coming years. Under Armour. Nike, and Adidas-Reebok have similar or competing product offerings and that is why competition among them is so high. If these companies want to stay in business they need to come up with different strategies that will set them apart from the opposition. Competition is intense and revolves around performance,

Woolworth’s department store chain fell into decline and closed. In 2004, Foot Locker acquired approximately 350 stores from Footstar for $350 million. Recently, Foot Locker launched the School Reward Program and an Athlete Scholar Program as a component of their charitable contribution to society.

There are many companies in the sports apparel, footwear and accessories industry, such as Nike, Adidas, Puma,

Athletics Supreme is a company that has been in operation for ten years with a product line that consists primarily of athletic equipment. With a reputation for consistently delivering equipment that is both safe and affordable, the company has demonstrated quality in the world of sporting equipment and team sports. Through focused research the company has identified an opportunity to grow a new revenue stream by the addition of a new product line that includes quality apparel. The future market expansion strategies will continue to focus on providing a quality

The strategic mission for Sports Authority is to provide quality sporting goods to the budget minded consumer. Sports Authority implements itself in the sports retail community to make sure it has a vast quantity of goods; being known to have the lowest prices within the industry. They also have a strong customer focus, being that they strive in meeting the consumers’ needs by keeping current on current sport season trends.

Enderle, K., Hirsch, D., Micka, L., Saving, B., Shah, S., Szerwinski, T. (2000, March 14). Strategic Analysis of Nike, Inc. Retrieved on December 14, 2005, from

As I look at each sport products identify above, each serve different purpose in the sports industry, but thing they have in common is the best interest of their customers. This is the main reason; they have managed in to stay in business for such a long time and still tend to attract both existing and new customers.