Essay about Google in China

Sergey Brin noted, “Some say Google is God. Others say Google is Satan. But if they think Google is too powerful, remember that with search engines, unlike other companies, all it takes is a single click to go to another search engine.” Nicholas Carr’s essay challenges this assertion. Nicholas Carr believes even though there are multiple search engines, “the faster we surf across the Web-the more links we click and pages we view-the more opportunities Google and other companies gain to collect information about us and to feed us advertisements.” This topic elicits such strong responses because technology is a part of our everyday lives. Technology is only becoming more advanced and will continue to be a source of debate for all who use it.

Given the increasing regulations of the Internet and email by the Government of China, recommend to the CEO of Google whether the company should continue to operate in China, the world’s fastest and among the largest growth markets.

Their system of filtering and censorship is acknowledged as the most advanced and effective in the world. The Chinese internet system includes about thirty-thousand censors, as well as having web browsers, such as Google and Yahoo, censor their results.10 For an average citizen to publish their opinions without either an elite free speech patron or a willing government publishing house, the safest method is to publicize their thoughts through an internet bulletin board system run by the Chinese government.11 However, these electronic bulletin boards are required by the law to be licensed, the posts monitored constantly, and any posts which are found to be “inappropriate” are removed. Any forums that are free from government censorship are forbidden, since the Chinese authorities refuse to recognize the rights of the citizens to publish their uncensored opinions. Furthermore, if debates over political or other issues begin to take a life of their own, they are commonly silenced by Chinese authorities.12 The Chinese authorities only permit these monitored bulletin boards both for their own benefit and because they recognize that there must be outlets for the average person to express their dissatisfaction with the government.13 Allowing the citizens to speak their mind functions to lessen the political tension, by acting as a release for their discontentment. These boards also serve as an excuse to deflect criticism by other countries, who complain that people in China do not enjoy freedom of expression. Additionally, they allow government authorities to monitor the mood of their people and to find weaknesses, both in the government and in their support. Finally, the bulletin boards allow government authorities to track those who express discontent, keeping their expressions visible, so the authorities can trace these

Today, Google, Inc. is worth more than General Motors, McDonald's and Disney combined, and the company continues to model the way in the global technology industry in which it competes. In fact, the company's name has become a verb and it is common practice for consumers to "Google" what they want to find online. To determine how Google, Inc. reached this dazzling level of performance in a relatively short period of time, this paper provides an analysis of the three external environments in which Google competes, the general environment, the industry environment and the competitor environment. Next, a discussion of two specific strategic issues as well as opportunities and threats that are facing Google, Inc. is followed by a summary of the research and important findings in the conclusion.

Censorship in China has gained much attention recently because of the conflict between Google and the Chinese government’s self-censorship policies. In fact, censorship has been practiced since ancient China and the intensity only increases by the years. Nowadays, the most notable measure of censorship is being done on the Internet. More and more restrictions have been put into actions by the Chinese government, which make the life of Chinese Internet users, the Chinese netizens, very inconvenient. With the intensity of censorship increasing and the censoring technology improving, Internet censorship has mainly negative effects on Chinese society.

Google Company is one of the global leaders in technology and in enabling people access information from the internet through their efficient search engines. Google immediately gained the attention of the internet sector for being a better search engine than its competitors (Wheelen, Hunger, Hoffman, & Bamford, 2015). This was after a tremendous effort in marketing their services and capturing a large market worldwide. However, there being so many risks and challenges in this line of business Google has had the urge to come up with new strategies so that they are able to overcome any challenge before them. The major problem that Google has

Google is one of the most popular, and most used web search engines in the world. Google also has many services that helps you send mail, generate website pages, and create blogs. With all of these great tools come many great, user-friendly features specifically tied to Google. Google has vastly become one of the best search engines in the world, if not the best. Google averages about 12 billion searches per month, which is the most by any search engine in the world. Users can also search for photos, newsletters, and even geographic locations. The best part is, that all of these services are basically free. Google has also set to build more then just a search engine. Google is working on Google glass, self-driving cars, and even have a cell phone called the Android. Google also owns the rights to YouTube, where many users go to upload and watch countless videos. Another great thing the company is doing is spending money on alternative energy sources; last year Google spent 1 billion dollars trying to increase the use of wind and solar energy. Google is also fighting in D.C. to keep the Internet free for Americans. Lastly, Google has one of the best working environments in the world. Google has been the number 1 best company to work for 5 times in a row, including this year. They have been reported to the best human resources department in the world, taking their employee’s happiness over profit. There is no doubt in anyone’s mind that Google is not the best company to work

Now, many Chinese citizens are attempting to access these applications and searches without censorship by “connect[ing] to virtual private networks that provide them with communications channels to servers outside the Chinese mainland” (Bradsher 4). Though, many citizens have found loopholes in order to post their messages to these websites. For example, on Weibo (the Chinese version of twitter), if a user were to post using a specific keyword, the post would automatically be deleted, if not manually by a superior on the site if it slipped through the system. However, because the use of “abbreviations, neologisms, homophones, and homographs” by users, many political satirists, revolutionists, or regular citizens find themselves sliding through the cracks thus escaping the censoring governments reach (Wang and Mark 5). In addition, because the government also changes from time to time, a man named Yu Jia, a government critic stated that “Today's China is very different from Chairman Mao's China. I think then, it used to be like an iron slab, and there was only really one idea. It was completely impermeable. But now, it's more like a fishnet, and there are holes” (Jia, Han and Fu 4). This further proves the argument that legislation in regard to behavior online is too varied in

In the United States, every child, teenager and adult uses Wikipedia, YouTube and Facebook, among numerous other sites, regularly. The internet is open and uncensored for the most part, other than parental controls. In China, most, if not all of those types of sites are or have been blocked. As in, you could not go to them, unless you found some way around the web filters and firewalls the Chinese government runs in their country. While China defends their practice of internet censorship, based on “protecting” the people, heavy internet censorship is a block to free speech and impedes economic and social development in the 21st century.

The Freedom of Speech is granted to every American citizen and has been since it was founded in 1776; however, not every nation grants that right. China, as a communist nation, retains most individual freedom rights from its citizens. Although in the Peoples Republic of China’s (PRC) 1982 constitution, people are guaranteed Freedom of Expression and Press; it is often violated by the current corrupt government. The government demands the news to be 80% positive and 20% negative, altering the facts n occasion. In contrast to that, America has recently become more involved with the pressing issue as well because of the involvement of Google. Thus it has shined the light on government censorship and corruption. China’s government corruption

My research project explored the extent of internet censorship and its necessity to China as a form of societal protection. It discussed the advantages, disadvantages and impacts of censorship on Chinese society. As I researched the topic, I determined that censoring parts of the internet was more than just about protecting the young Chinese children from online predators and distressing content. My initial intention was to highlight the wrongfulness of widespread censorship however, as I researched, I was able to understand that censoring parts of the internet improved the Chinese economy, prevented cybercrimes from occurring while concurrently offering online safety. I discovered this by analysing several different websites, YouTube videos and conducting two interviews with people with expertise in the Chinese internet. My outcome, presented in the form of a feature article, explained that censoring parts of the internet benefits society more than it harms.

Google is a company that was conceptualized in a dorm room by two Stanford University college students in 1996 (Arnold, 2005, p. 1) and has morphed into one of the greatest technological powerhouses in operation today. What began as merely a means to analyze and categorize Web sites according to their relevance has developed into a vast library of widely utilized resources, including email servicing, calendaring, instant messaging and photo editing, just to reference a few. Recent statistics collected by SearchEngineWatch.com reflects that of the 10 billion searches performed within the United States during the month of February, 2008, an impressive 5.9 billion of them were executed by Google (Burns, 2008). Rated as Fortune Magazine’s

2 / How do you recommend Google to do in China? Compare Google position with the one of other companies in the internet-related industries. What can we learn from this comparison?

Google, a company that started out as an internet search engine, has grown in to a global corporation whose name now often used as a verb, commands respect. Their number one philosophy was and still is to focus on the end user as they strive to complete their mission of organizing the world’s information and making it accessible (Google, n.d.a). Wanting to remain a private company, Google found themselves at a crossroad. Due to its size and the fact that it had 500 shareholders, Google faced having to become a publicly reporting company. Google had three choices; restructure to get below 500 shareholders by buying back shares from its employees, continue being a private company but report earnings as a public company, or go public (Schmidt, 2010). In April 2004 Google announced its intention of taking the company public (Choo, 2005; Schmidt, 2010). What followed can best be described as a “uniquely Googley” experience (Schmidt, 2010, p. 108) as the company prepared for an initial public offering (IPO) while facing uncertainty, skepticism, law suits, and complete disruption during the activities leading up to the IPO.

With the failure of web tools and browser platforms, two Ph.D. students of Stanford University began in Jan. 1996 as a research project for ‘organising the world’s information and making it universally accessible and useful.’ Their plans formed the basis of a multinational company named Google. This article is an effort to find out the ways and means adopted by the firm towards the achievement of its mission. How far it has succeeded in achieving its aims and objectives? Which marketing strategies and techniques it has followed in its effort to succeed? What it should do in the next decade to achieve its mission.