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Unit 2 Business Ethics Analysis

Decent Essays

2) My analysis from an ethical standpoint when looking at the AMA guidelines I would say that we have to recall these signs because they are false. It’s false advertisement. AMA guidelines when they mention ethical values honesty is the first one and it jumps off the page. It says “to be forthright in dealing with customers and stakeholders. To this end we will strive to be truthful in all situations and at all times”. Just reading that right there the signs should be recalled. The next big thing is responsibility. The AMA guidelines also talks about this as well. They say “responsibility- to accept the consequences of our marketing decisions and strategies”. So with analyzing the AMA guidelines and the mistake we have made I we say …show more content…

With stores like these many people are in and out everyday so we would be reaching a large audience with many different age ranges. We can also sell online with Target’s, Best Buy’s, and Walmart’s websites. In addition, to those websites we can also sell on amazon. We could also sell in stores like Verizon, AT&T, T-Mobile, and Apple. Those being big name brands and thousands of people shopping in those stores everyday looking to by new phones could want a new booth tooth speaker to play their music. Also with these stores when they by a new phone they could get a speaker for half off. Even thought that is more promotional that would be the benefit of selling in those stores. Some factors that I look into consideration and why would should sell in these stores is one all the different thousands of people that come in and out of those store everyday. In addition, these stores are country wide and some even world wide so there is so much room for expansion in not only into different regions of the US but different …show more content…

The introduction stage is when a new product is made and it is lunched into its new market. Some problems that people face in this stage is people don’t know what the product is or they don’t know what it does. So most of the money in this stage is spent on explaining to people what they product does. In the growth stage the market is starting to like and accept the product and sales start to grow. Problems that people run into hear is the sceptics people who don’t believe in the product or don’t see a need for it. So to solve the problem is showing and convincing these people of the need and why it will help them and make their life easier. The maturity stage is when people know of the product and what it does. In this stage this is when sales will reach its peak. Some problems in this stage is up and coming products that are similar to yours and could do more then your product and offers more of a need. So to solve that problem innovate your product. Don’t get complacent at where you are with the product keep evolving the product and keep making better and more appeling. Then there is the decline stage. In this stage the product had become old something better has been created or come a long. This is when sales start to fall. To solve this problem is creating a new product or make server changes to the existing product that makes it better then the

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