1. Historically, what industry was Dubai's economic driver until about 40 years ago (i.e. how did people make money)? 2. What is industry is the current economic driver? 3. How does the Palms fit into the country's international marketing conversation?

1. Historically, what industry was Dubai's economic driver until about 40 years ago (i.e. how did people make money)? 2. What is industry is the current economic driver? 3. How does the Palms fit into the country's international marketing conversation?

Principles of Management

OER 2019th Edition

ISBN:9780998625768

Author:OpenStax

Publisher:OpenStax

Chapter6: International Management

Section6.3: The Globe Framework

Problem 2DQ: What are the implications of the above differences for how business is conducted in Malaysia and...

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Question

1. Historically, what industry was Dubai's economic driver until about 40 years ago (i.e. how did people make money)?

2. What is industry is the current economic driver?

3. How does the Palms fit into the country's international marketing conversation?

4. How were the island made?

5. What was your biggest takeaway from the video?

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Step 1: Introduction- Dubai's Economy and Palms

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Step 2: Dubai's Economy - Historical Economic Driver

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Step 3: Dubai's Economy - Current Economic Driver

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Step 4: Role of the Palms in International Marketing Conversation

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