1. If the two analogous products capture different aspects of the product category of interest (i.e. they carry equal weight for forecasting based on the Bass model), what is your predicted number of annual adoptions by the end of the year 2020? [2.0, 2.5] million [3.0, 3.5] million [2.5, 3.5] million None of the above

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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1. If the two analogous products capture
different aspects of the product category of
interest (i.e. they carry equal weight for
forecasting based on the Bass model), what is
your predicted number of annual adoptions
by the end of the year 2020?
[2.0, 2.5] million
[3.0, 3.5] million
[2.5, 3.5] million
None of the above
Table 1 - Analogous Products and Market
Size
Total Market Size Estimate: 200 million
Cumulative Sales until 2016: 0.8 million
Analogous Product 1
Analogous Product 2
р
0.0031
0.0039
q
0.413
0.374
Transcribed Image Text:1. If the two analogous products capture different aspects of the product category of interest (i.e. they carry equal weight for forecasting based on the Bass model), what is your predicted number of annual adoptions by the end of the year 2020? [2.0, 2.5] million [3.0, 3.5] million [2.5, 3.5] million None of the above Table 1 - Analogous Products and Market Size Total Market Size Estimate: 200 million Cumulative Sales until 2016: 0.8 million Analogous Product 1 Analogous Product 2 р 0.0031 0.0039 q 0.413 0.374
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