Assume an initial starting Ft of 200 units, a trend (Tt ) of 8 units, an alpha of 0.30, and a delta of 0.40. If actual demand turned out to be 288, calculate the forecast including trend for the next period. A. 308 B. 250 C. 208 D. 245

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Chapter19: Pricing Concepts
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Assume an initial starting Ft of 200 units, a trend (Tt ) of 8 units, an alpha of 0.30, and a delta of 0.40. If actual demand turned out to be 288, calculate the forecast including trend for the next period.

A. 308
B. 250
C. 208
D. 245
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