Colleen Company has gathered the following data pertaining to activities it performed for two of its major customers. Number of orders Units per order Sales returns: Number of returns Total units returned Number of sales calls Jerry, Incorporated 6 Kate Company 38 1,000 420 4 50 13 140 5 Colleen sells its products at $290 per unit. The firm's gross margin ratio is 20%. Both Jerry and Kate pay their accounts promptly and no accounts receivable is over 30 days. After using business analytics software to carefully analyze the operating data for the past 30 months, the firm has determined the following activity costs: Activity Sales calls Order processing Deliveries Sales returns Sales Cost Driver and Rate $800 per visit 180 per order 410 per order 270 per return and $3 per unit returned

EBK CONTEMPORARY FINANCIAL MANAGEMENT
14th Edition
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Author:MOYER
Publisher:MOYER
Chapter18: The Management Of Accounts Receivable And Inventories
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Colleen Company has gathered the following data pertaining to activities it performed for two of its major customers.
Number of orders
Units per order
Sales returns:
Number of returns
Total units returned
Number of sales calls
Jerry,
Incorporated
6
Kate
Company
38
1,000
420
4
50
13
148
5
Colleen sells its products at $290 per unit. The firm's gross margin ratio is 20%. Both Jerry and Kate pay their accounts promptly and
no accounts receivable is over 30 days. After using business analytics software to carefully analyze the operating data for the past 30
months, the firm has determined the following activity costs:
Activity
Sales calls
Order processing
Deliveries
Sales returns
Sales salary
Required:
Cost Driver and Rate
$800 per visit
180 per order
410 per order
270 per return and $3 per unit returned
107,000 per month
1. Using customers as the cost objects, classify the activity costs into cost categories (unit-level, batch-level, etc.) and compute the total
cost for Colleen Company to service Jerry, Incorporated and Kate Company.
2. Compare the profitability of these two customers.
Complete this question by entering your answers in the tabs below.
Required 1 Required 2
Compare the profitability of these two customers. (Loss amounts should be indicated by a minus sign. Round operating
margin (loss) to 2 decimal places (i.e. 0.2134 should be entered as 21.34%).)
Net sales
Operating income (loss)
Operating margin (loss)
Jerry,
Incorporated
Kate Company
<Required 1
Transcribed Image Text:Colleen Company has gathered the following data pertaining to activities it performed for two of its major customers. Number of orders Units per order Sales returns: Number of returns Total units returned Number of sales calls Jerry, Incorporated 6 Kate Company 38 1,000 420 4 50 13 148 5 Colleen sells its products at $290 per unit. The firm's gross margin ratio is 20%. Both Jerry and Kate pay their accounts promptly and no accounts receivable is over 30 days. After using business analytics software to carefully analyze the operating data for the past 30 months, the firm has determined the following activity costs: Activity Sales calls Order processing Deliveries Sales returns Sales salary Required: Cost Driver and Rate $800 per visit 180 per order 410 per order 270 per return and $3 per unit returned 107,000 per month 1. Using customers as the cost objects, classify the activity costs into cost categories (unit-level, batch-level, etc.) and compute the total cost for Colleen Company to service Jerry, Incorporated and Kate Company. 2. Compare the profitability of these two customers. Complete this question by entering your answers in the tabs below. Required 1 Required 2 Compare the profitability of these two customers. (Loss amounts should be indicated by a minus sign. Round operating margin (loss) to 2 decimal places (i.e. 0.2134 should be entered as 21.34%).) Net sales Operating income (loss) Operating margin (loss) Jerry, Incorporated Kate Company <Required 1
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