Discuss differences of internal versus external evaluators? Why? What do you see as the strengths and weaknesses of both options? Which one is least appealing? why?

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter9: The Strategic Management Process: Achieving And Sustaining Competitive Advantage
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Problem 3CRQ: Give an example for why a firm would pursue each of the three grand strategies.
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Discuss differences of internal versus external evaluators? Why? What do you see as the strengths and weaknesses of both options? Which one is least appealing? why? 

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