Fast moves or "Speed to Market" is a crucial operations strategy in today's fast-paced business environment, where the ability to introduce new products or services quickly can provide a significant competitive advantage. a. Briefly discuss the importance of "Speed to Market" as an operations strategy in today's fast-paced business environment. b. List two (2) real-world companies that have successfully employed this strategy to gain a competitive advantage and capitalise on emerging market opportunities. c. Compare and contrast the impact of "Speed to Market" on the success of these companies with those that have been slow to respond to changing market demands.
Customary Pricing
There are various types of pricing strategies followed in the market. They are psychological pricing, odd pricing, free onboard pricing, customary pricing, prestige pricing, dual pricing, ruling pricing, negotiated pricing, mark up pricing, etc. each one can be explained as follows:
Multiple Unit Pricing
“Multiple-unit pricing is a practice where a company offers consumers a lower than unit price if a specified number of units are purchased.”
Fast moves or "Speed to Market" is a crucial operations strategy in today's fast-paced
business environment, where the ability to introduce new products or services quickly can
provide a significant competitive advantage.
a. Briefly discuss the importance of "Speed to Market" as an operations strategy in
today's fast-paced business environment.
b. List two (2) real-world companies that have successfully employed this strategy
to gain a competitive advantage and capitalise on emerging market opportunities.
c. Compare and contrast the impact of "Speed to Market" on the success of these
companies with those that have been slow to respond to changing market
demands.
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