Market structure refers to the characteristics of an industry that define the likely behaviour and performance of its firms. One of market structure is pure competition. According to the basic model of pure competition, in the long run all firms in a purely competitive industry will earn normal profits. If all firms earn only a normal profit in the long run, critically evaluate why any firms would bother to develop new products or lower-cost production methods

Economics:
10th Edition
ISBN:9781285859460
Author:BOYES, William
Publisher:BOYES, William
Chapter26: Monopolistic Competition And Oligopoly
Section: Chapter Questions
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Market structure refers to the characteristics of an industry that define the likely behaviour and
performance of its firms. One of market structure is pure competition. According to the basic model of pure
competition, in the long run all firms in a purely competitive industry will earn normal profits. If all firms earn
only a normal profit in the long run, critically evaluate why any firms would bother to develop new products
or lower-cost production methods
Transcribed Image Text:Market structure refers to the characteristics of an industry that define the likely behaviour and performance of its firms. One of market structure is pure competition. According to the basic model of pure competition, in the long run all firms in a purely competitive industry will earn normal profits. If all firms earn only a normal profit in the long run, critically evaluate why any firms would bother to develop new products or lower-cost production methods
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