Module 1 Discussion: 150+ words Please identify and articulate on the following items and discuss why I would, and you should think that they are some of the most important lessons in entrepreneurship. What is customer development at an abstract level and why is it important? • What is the role of an entrepreneur (as defined on page 19) and how is this important? • Why, according to Steve Blank, do most startups fail? What lessons can we learn from this? • What is the key philosophy to successful entrepreneurship. Why is this the one lesson you should learn from this class if nothing else?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Module 1 Discussion: 150+ words
Please identify and articulate on the following items and discuss why I would, and
you should think that they are some of the most important lessons in
entrepreneurship.
What is customer development at an abstract level and why is it important?
• What is the role of an entrepreneur (as defined on page 19) and how is this
important?
• Why, according to Steve Blank, do most startups fail? What lessons can we
learn from this?
• What is the key philosophy to successful entrepreneurship. Why is this the one
lesson you should learn from this class if nothing else?
Transcribed Image Text:Module 1 Discussion: 150+ words Please identify and articulate on the following items and discuss why I would, and you should think that they are some of the most important lessons in entrepreneurship. What is customer development at an abstract level and why is it important? • What is the role of an entrepreneur (as defined on page 19) and how is this important? • Why, according to Steve Blank, do most startups fail? What lessons can we learn from this? • What is the key philosophy to successful entrepreneurship. Why is this the one lesson you should learn from this class if nothing else?
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