ou work in the printing industry. One of the presidential candidates wants to use your services to help his political parties in various regions. Given that you are involved in their election campaign, how would you use effective distribution management to ensure that their campaign printed materials are distributed on time throughout the country? W

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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You work in the printing industry. One of the presidential candidates wants to use your services to help his political parties in various regions. Given that you are involved in their election campaign, how would you use effective distribution management to ensure that their campaign printed materials are distributed on time throughout the country? What are the proper shipment and distribution strategies you can use from the production chain, distribution network positioning, and distribution plan to reach millions of Filipinos down to a single person?
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