Sodaco is considering producing a new product:Chocovan soda. Sodaco estimates that the annual demandfor Chocovan, D (in thousands of cases), has the followingmass function: P(D 30) .30, P(D 50) .40,P(D 80) .30. Each case of Chocovan sells for $5 andincurs a variable cost of $3. It costs $800,000 to build aplant to produce Chocovan. Assume that if $1 is receivedevery year (forever), this is equivalent to receiving $10 atthe present time. Considering the reward for each action andstate of the world to be in terms of net present value, useeach decision criterion of this section to determine whetherSodaco should build the plant.
Sodaco is considering producing a new product:Chocovan soda. Sodaco estimates that the annual demandfor Chocovan, D (in thousands of cases), has the followingmass function: P(D 30) .30, P(D 50) .40,P(D 80) .30. Each case of Chocovan sells for $5 andincurs a variable cost of $3. It costs $800,000 to build aplant to produce Chocovan. Assume that if $1 is receivedevery year (forever), this is equivalent to receiving $10 atthe present time. Considering the reward for each action andstate of the world to be in terms of net present value, useeach decision criterion of this section to determine whetherSodaco should build the plant.
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Question
Sodaco is considering producing a new product:
Chocovan soda. Sodaco estimates that the annual demand
for Chocovan, D (in thousands of cases), has the following
mass function: P(D 30) .30, P(D 50) .40,
P(D 80) .30. Each case of Chocovan sells for $5 and
incurs a variable cost of $3. It costs $800,000 to build a
plant to produce Chocovan. Assume that if $1 is received
every year (forever), this is equivalent to receiving $10 atthe present time. Considering the reward for each action and
state of the world to be in terms of
each decision criterion of this section to determine whether
Sodaco should build the plant.
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