State the types of Shopping Centers.

Q: Who are distributors or jobbers?

A: Many manufacturers do not sell products or services directly to consumers; instead of relying on…

Q: What are the major reasons for conducting marketing research?

A: Marketing research is performed by marketers in order to bring different solutions for business or…

Q: What is Break-Even Pricing?

A: Marketing is a method of bringing paying customers in the company. It is a vast topic including…

Q: How might adoption of the marketing concept benefit a firm? How might it benefit the firm’s…

A: A marketing idea helps in identification of client desires and needs or product and services,…

Q: Discuss the importance of pricing decisions to the economy and to the individual firm?

A: Price is important because it can influence whether or not a customer buys a product. After all,…

Q: Explain odd-number pricing.

A: Pricing consists of the process of setting the value that a firm receives by selling its product or…

Q: Explain Average variable cost (AVC)?

A: As a general rule, when the firm's output is relatively small, the average cost decreases; when…

Q: Which is most important to Huy Fong’s segmentation strategy, and why?

A: Huy Fong's Food Inc. is a California-primarily based totally organization that sells Sriracha sauce.…

Q: Explain the benefits of branding.

A: Marketing helps the company to create brand and customers. It helps them to create exchanges with…

Q: What steps are involved when implementing the marketing concept?

A: Marketing concept refers to utilizing of marketing data, in order to concentrate on satisfying the…

Q: What is periodic discounting?

A: Periodic discounting is a marketing approach in which a seller chooses to adjust the price of a good…

Q: What are the advantages of Multiple-unit packaging?

A: Packaging, in its most basic form, relates to the design and development of the wrapping material or…

Q: Define product line.

A: Companies create product lines as a marketing strategy to capture sales from customers who already…

Q: Define line extension.

A: Line extensions occur when a company introduces new flavors, forms, colors, added ingredients, or…

Q: Differentiate demand-based pricing and cost-based pricing.

A: There are several methods for calculating the most appropriate price for a product or service. Some…

Q: Define a department store.

A: Department Store: A departmental store is a large retail establishment with a number of departments…

Q: Discuss the costs and benefits of online marketing communications.

A: The traditional techniques of marketing is reducing its effectiveness to attract large customers due…

Q: What is immediate success?

A: Individual success means different things to different people, and you are the one who must find…

Q: How to Establish price goals?

A: Pricing is to set monetary value on the product and services of the company. There are various…

Q: Explain how discounts, geographic pricing, and other pricing tactics can be used to fine-tune the…

A: There are various pricing strategies used by firms to sell their products upto greater extent. For…

Q: State the two types of branding strategies.

A: A product that is well received by the target audience can change the business. As consumers become…

Q: Explain negotiated pricing.

A: Pricing will be set by the marketers so that the company can earn profits from the product and…

Q: 5____. Batteries only carry every type of battery you can imagine, from autos to watches. This is an…

A: Business expansion and growth are significant for the survival of operations and activities. Today,…

Q: I will upvote if informative, pls pls plss tenchu WRITE DOWN 5 BEST TEST-TAKING TECHNIQUE TIPS…

A: Test taking techniques are the evaluation techniques in which the test taker or the assessee takes…

Q: What is Zone pricing?

A: Pricing methods are the techniques used to determine the final price of goods and services by…

Q: What is meant by a category killer?

A: Category killer is a huge store for retailing the items. It includes all types of products and at…

Q: Discuss the meaning of marketing.

A: The activities of a business related to the purchase and sale of a product or service are referred…

Q: Differentiate between holding costs and stockout costs with example.

A: Inventory costs include the costs of ordering and storing inventory, as well as the costs of…

Q: State the variety of useful resources for secondary information.

A: Marketing research is one of the primary function of marketing which is performed prior to all other…

Q: Why producer to consumer channel is often called the direct channel?

A: The channels of distribution is the crucial taks which is essential to build brand credibility to…

Q: What are the benefits of concept testing of products?

A: Release a new product without adequate concept testing is akin to sailing through uncharted waters;…

Q: What is a trade name?

A: Branding task is related to marketing strategies in which a different name, symbol, logo, sign and…

Q: State the advantages of telemarketing.

A: Telemarketing is a direct marketing technique or method. In this method, salesperson tries to induce…

Q: What is the basic function of packaging materials?

A: The container or wrapper that holds a product or group of products is called packaging. Most…

Q: Explain the characteristics of merchant wholesalers.

A: Wholesalers assume a significant part in the advertising channel structure. On the other hand,…

Q: What does FOB destination indicate?

A: A supply chain is a network of businesses and their suppliers to produce and sell to the final…

Q: What does delayedquotation pricing mean?

A: Pricing methods are the techniques used to determine the final price of goods and services by…

Q: What are the advantages of individual branding?

A: Individual branding is also a type of marketing strategy where a particular product of the company…

Q: What is competition-based pricing?

A: Pricing is the most important tool with any company. It will have the company to increase the market…

Q: What are seasonal discounts?

A: The promotional method like sales promotion is initiated for the purpose of attracting customers for…

Q: Explain Average total cost (ATC)?

A: When pricing products and services, determining the average total cost is critical because it…

Q: Define Intensive distribution.

A: The distribution of goods can be elucidated as the activity or chain of delivering the finished…

Q: Why is it important to consider the buyer’s sensitivity to price when pricing products?

A: Buyer's sensitivity refers to the extent upto which, consumers behaviour related to buying changes;…

Q: what spirituality is and how it is supported by the company's values.

A: Spirituality in a nutshell is as defined in one of the Babylonian Talmud: " That which is hateful to…

Q: Explain a product maturity stage.

A: Product Life cycle or PLC represents entire cycle of product in the market. It means the life of…

Q: Define FOB origin pricing.

A: Marketing mix is said to the tactical tool which lays down the comprehensive plan for promoting…

Q: What are the disadvantages of business networking?

A: Business Networking: It is about Interacting with new people and keeping them engaged for mutual…

Q: Give two examples of how the political / legal forces can impact the performance of the hospitality…

A: Political factors: Any country's hotel sector is heavily reliant on tourism, and also on a country's…

Q: Differentiate between independent retailers and chain retailers.

A: Retailers fundamentally work after wholesalers where they make purchases either from producers or…

Q: What is meant by product-line pricing?

A: A set of products that need to differentiate through price and features at different price points…

Product and Service Innovation

Product innovation is the introduction of either a new product or an existing product with significant improvements related to its characteristics. Improvements could be in various specifications and areas such as technical, technological, physical use, software updates, overall size and texture, and so on. For instance, consider the Apple Watch; they release different series every year with significant updates and improvements such as using cellular technology, monitoring your heart rate, acting as your fitness partner, measuring blood oxygen level, and so on. We see the addition of features in every series, and these improvements make them a different product altogether.