Sterling Associates specializes in advising clients on IT projects and information systems development. Marketing is creating a brochure for prospective new clients, and they want you to develop a section that describes payback analysis, ROI, and NPV in simple terms and mentions the pros and cons of each financial analysis tool. How do you proceed?

Information Technology Project Management
8th Edition
ISBN:9781285452340
Author:Kathy Schwalbe
Publisher:Kathy Schwalbe
Chapter4: Project Integration Management
Section: Chapter Questions
Problem 4E
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Sterling Associates specializes in advising clients on IT projects and information systems development.

Marketing is creating a brochure for prospective new clients, and they want you to develop a section that describes payback analysis, ROI, and NPV in simple terms and mentions the pros and cons of each financial analysis tool. How do you proceed?

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