Suppose there are 5 types of consumers: Type A. Type B. Type C. Type D, and Type E. There are 2,000 of each type. Two software products are sold by a monopolist: spreadsheets and word processing. Assume the marginal cost of producing each program is $25. Consumer Type A B с D E Number 2,000 2,000 2,000 2,000 2,000 Spreadsheet 200 75 50 25 0 b. What is profit under this pricing policy? Willingness to Pay Word Processor Instructions: Round your answers to the nearest whole number. a. What will be the profit-maximizing bundle price? 0 25 50 75 200 Both 200 100 100 100 200 c. How will profit from this pricing policy compare to profit under independent pricing of the two goods? When pricing independently, the profit-maximizing price for spreadsheets is $ processing is $ and the profit-maximizing price for word

Managerial Economics: A Problem Solving Approach
5th Edition
ISBN:9781337106665
Author:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Chapter12: More Realistic And Complex Pricing
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Suppose there are 5 types of consumers: Type A. Type B. Type C. Type D, and Type E. There are 2,000 of each type. Two software
products are sold by a monopolist: spreadsheets and word processing. Assume the marginal cost of producing each program is $25.
Consumer Type
A
B
с
D
E
Number
2,000
2,000
2,000
2,000
2,000
Spreadsheet
200
75
50
25
0
b. What is profit under this pricing policy?
Willingness to Pay
Word Processor
Instructions: Round your answers to the nearest whole number.
a. What will be the profit-maximizing bundle price?
0
25
50
75
200
Both
200
100
100
100
200
c. How will profit from this pricing policy compare to profit under independent pricing of the two goods?
When pricing independently, the profit-maximizing price for spreadsheets is $
processing is $
d. What is profit under independent pricing?
and the profit-maximizing price for word
e. Now consider the possibility of offering a bundle and selling the two programs separately. Can you find prices for the bundle and
the two individual products that will yield a greater profit than selling either the bundle alone or the individual products alone?
(Click to sele ✓
Transcribed Image Text:Suppose there are 5 types of consumers: Type A. Type B. Type C. Type D, and Type E. There are 2,000 of each type. Two software products are sold by a monopolist: spreadsheets and word processing. Assume the marginal cost of producing each program is $25. Consumer Type A B с D E Number 2,000 2,000 2,000 2,000 2,000 Spreadsheet 200 75 50 25 0 b. What is profit under this pricing policy? Willingness to Pay Word Processor Instructions: Round your answers to the nearest whole number. a. What will be the profit-maximizing bundle price? 0 25 50 75 200 Both 200 100 100 100 200 c. How will profit from this pricing policy compare to profit under independent pricing of the two goods? When pricing independently, the profit-maximizing price for spreadsheets is $ processing is $ d. What is profit under independent pricing? and the profit-maximizing price for word e. Now consider the possibility of offering a bundle and selling the two programs separately. Can you find prices for the bundle and the two individual products that will yield a greater profit than selling either the bundle alone or the individual products alone? (Click to sele ✓
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