To assess the electiveness of a cola video ad for a B, a randon mple 61 35 individuals from a target audience was selected to participate in a copy test. Participants viewed two ads, one of which was the ad being tested (cola B). Participants then answered a series of questions about how much they liked the ads. Ar adindex measure was created and shown in the accompanying table; the higher the adindex value, the more likeable the ad. State your findings and conclusions. Assume α = 0.05. Find the variance of the cola A adindex ratings. (Round to two decimal places as needed.) Find the variance of the cola B adindex ratings. (Round to two decimal places as needed.) Find the variance of the difference of the adindex ratings for cola A and cola B. (Round to two decimal places as needed.) Perform a paired t test. Let μ, be the population mean adindex rating for cola A and let μ₂ be the population mean adindex rating for cola B. What are the null and

Glencoe Algebra 1, Student Edition, 9780079039897, 0079039898, 2018
18th Edition
ISBN:9780079039897
Author:Carter
Publisher:Carter
Chapter4: Equations Of Linear Functions
Section4.5: Correlation And Causation
Problem 11PPS
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THANH95998272282296009
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Transcribed Image Text:THANH95998272282296009 1 3 4 10 11 12 13 14 15 16 17 18 19 21 23 24 30 31 32 33 34 35 36 37 38 39 40 A Cola A 83 85 81 80 59 71 69 60 59 61 86 67 62 77 69 73 70 87 65 68 78 62 70 79 59 76 60 77 63 72 67 76 73 67 78 B Cola B 90 80 76 86 87 90 86 72 90 69 68 81 71 78 82 71 66 76 75 79 94 86 70 84 76 69 91 88 76 82 81 83 70 63 91 с D E F
To assess the effectiveness of a cola video ad for cola B, a random sample of 35 individuals from a target audience was selected to participate in a copy test.
Participants viewed two ads, one of which was the ad being tested (cola B). Participants then answered a series of questions about how much they liked the ads. An
adindex measure was created and shown in the accompanying table; the higher the adindex value, the more likeable the ad. State your findings and conclusions.
Assume α = 0.05.
Find the variance of the cola A adindex ratings.
(Round to two decimal places as needed.)
Find the variance of the cola B adindex ratings.
(Round to two decimal places as needed.)
Find the variance of the difference of the adindex ratings for cola A and cola B.
(Round to two decimal places as needed.)
Perform a paired t test. Let µå be the population mean adindex rating for cola A and let µ₂ be the population mean adindex rating for cola B. What are the null and
alternative hypotheses?
Transcribed Image Text:To assess the effectiveness of a cola video ad for cola B, a random sample of 35 individuals from a target audience was selected to participate in a copy test. Participants viewed two ads, one of which was the ad being tested (cola B). Participants then answered a series of questions about how much they liked the ads. An adindex measure was created and shown in the accompanying table; the higher the adindex value, the more likeable the ad. State your findings and conclusions. Assume α = 0.05. Find the variance of the cola A adindex ratings. (Round to two decimal places as needed.) Find the variance of the cola B adindex ratings. (Round to two decimal places as needed.) Find the variance of the difference of the adindex ratings for cola A and cola B. (Round to two decimal places as needed.) Perform a paired t test. Let µå be the population mean adindex rating for cola A and let µ₂ be the population mean adindex rating for cola B. What are the null and alternative hypotheses?
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