Answered: What would your top considerations of…

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

Section: Chapter Questions

Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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You are the Product design manager for a furniture company that is trying to enter the student market for shelves to keep books, computer peripherals/ laptops, cables, gaming-related material, writing materials, CDs, etc. The students are value customers but are also focused on sustainability and want shelves that are reusable, contribute to circularity, can be disassembled, moved stored and assembled. You have come up with the idea of using crates modified to be used as shelves. Moving becomes easier and avoids deshelving and reshelving since you can move the shelf/ crate along with the books. 1560 ass 814914 81491 2023

However, none of the existing crates allows building a sturdy shelf. They start to cave in or lean once the third layer is stacked on top. Many crates can also not be carried easily once filled. Some crates are too large making them too heavy when filled. Many crates do not protect contents from dust or dirt, which is important for storing crates with books/ computers/laptops/ electronics. Simple wooden crates today cost between Rs 600 and Rs 1200.

What would your top considerations of the features/ functionalities of the product that you are designing be?

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