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Case Fairchild Water Technologies, Inc.

Decent Essays

CASE FAIRCHILD WATER TECHNOLOGIES, INC.

1. The difference between a developing and a developed country are typically based on economics. A developing country usually has a low level of affluent citizens, and higher levels of unemployment. Developing countries also have lower education rates, and often times undeveloped, rural type villages. Developed countries usually have technological advantages, better roads, stable governments, higher education rates, and good health care. 2. By performing some research over the internet, I found out some figures that could justify the attractive of the Indian market. For instance, globally more than one billion people lack access to safe drinking water and approximately 2.4 Billion people …show more content…

3. Three modes of market entry available to Fairchaild Water Inc, in India are : A. Licensee considerations ✓ The license agreement must be a win-win for both sides or it will not work. ✓ If you give exclusivity, you should get a higher royalty. ✓ Investment should be low as other models. B. Joint venture ✓ You will allow your partner to have access to new technology, capital and skills, as well as critical business knowledge. ✓ It could be strategic because, often governments will forbid foreign companies from selling products to its citizens, so as not to take away sales from local industry. ✓ You would have access to a network of distribution and It would more easy to access the market with a local partner who knows the market. ✓ Finally, you are sharing risk and the financial part could be higher than other models. C. Acquisition considerations. ✓ Financial risk exposure will increase as a result of the acquisition. ✓ There is risk management, however, the company has to evaluate the risk and work on strategy plan by identifying the potential risk and changes that should be perform after the acquisition. ✓ Additionally, an acquisition may result in the acquirer being exposed to a greater concentration of counterparty credit risk that did not previously exist.

4. The decision to penetrate the Indian market was based on: A.

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