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a. What is meant by Marketing Mix
b.What is infrastructural arrangement for Sales & Marketing
c. Explain the Pricing strategies in S&M.
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- Explain how CRM does more than storing customers’ information, as it provides key value to salespeople, especially when it comes to instant access to customer historical pricing data and discuss the three (3) CRM tools Profitably Analysis, Customer acquisition analysis, and Individual Customer Profitability.3. Evaluare how Toy'R' US has responded to Wal-Mart's pricing strategyHAPEE TOOTHPASTE - LAMOIYAN CORPORATION Marketing Strategies Price Segmentation Strategy A. Rationale/ Analysis B. Pricing Strategy objectives C. Process (Step-by-step) D. Expected outcome
- 18Tny ana deecribe the factors to consider when setting prices and nev product pricing and its general pricing approaches (ABM_PM11-ilae-17) Discuss the structure of distribution channels, Ite functions, and the nature of supply chain management (ABM_PM11-Hla-e-18) Define and Identify relevant promotlonal tools, namely, advertising, sales promotion, personal selling, public relations, and direct marketing to create awareness and persuade the target market to buy the product or patronize the service (ABM_PM11-lla-e-19) What I Know Pretest for thls Chapter Directions: From the pool words Inside the box, choose the appropriate term for each description below. Promotion packaging goodwll Undifferantiated goods solution product advertiaing madium target return prielng communication boost labeling publicity thred sold 1. The 2. The Is the first element in the marketing mix. serves to contain and protect, and, sometimes, identify and promote the product. 3. packaging, or on the product…HAPEE TOOTHPASTE - LAMOIYAN CORPORATION Marketing Strategies Pricing Strategies Price-adjustment Strategy A. Rationale/ Analysis B. Pricing Strategy objectives C. Process (Step-by-step) D. Expected outcomeState and explain the five Considerations (C's) in setting the price for a product or service. Five C’s of PRICE • Costs (fixed, variable, total, break-even) • Consumers (market & demand, market situation: PM,PC, MC, OC) • Competitors (going rate, sealed-bid) • Company’s marketing objectives (penetration, survival, share, profit) • Control of government (regulations, adjustments, subsidies)
- 1. Illustrate how to calculate a breakeven point in terms of units and dollars using total fixed costs and variable costs in your calculation. 2. Which introductory pricing strategies have you noticed when you shop? 3. Illustrate two different pricing approaches that businesses use. 4. Which forecasting method would be most accurate for forecasting sales of hair-care products in the next year? How would your answer change if you were forecasting for the next month? For home appliances? 5. What is the most important part of a marketing audit? Why? What is the least important part? Why?HAPEE TOOTHPASTE - LAMOIYAN CORPORATION Marketing Strategies Pricing Strategies 1. Product-mix Pricing Strategy A. Rationale/ Analysis B. Pricing Strategy objectives C. Process (Step-by-step) D. Expected outcomeDefine pricing as a marketing mix strategy. b) Explain three (3) importance of pricing relating to an organisation your choice. c)Discus four (4) pricing strategies that the organisation you used in above question (part B), can use to entice their customers..
- Like many other food establishments, Denny’soffers a senior citizen’s discount. This is anexample ofa. periodic discounting.b. random discounting.c. differential pricing.d. negotiated pricing.e. senior market pricing.1. “Pricing is not an end in itself but a means to achieving certain objectives of the marketing department of a firm.” Discuss.What is swot analysis, explain in details. What is meant by Marketing Mix What is infrastructural arrangement for Sales & Marketing? Explain the Pricing strategies in S&M. Explain the product attributes.. How sales helps to increase the revenues.