Pizza Hut is very reliant on its suppliers for the quality, cost and availability of their goods,  and for flexibility to customer demand.  There has been concern about supplier relationships and how Pizza Hut manages suppliers. Managers are proposing competing approaches. One is to standardise treatment of all  suppliers and build closer relationships. One is to use competition in different markets more  efficiently through short contractual relations.  Write a briefing paper on Supply Management for Pizza Hut Within your briefing paper you should: 1. Use two examples to show how different purchases are likely to have different requirements  2. Explain a tool for analysing purchase requirements and options.  3. Use that tool on two examples of purchases and propose strategies for managing their supply. Give reasons  4. Conclude with recommendations.

MKTG 12:STUDENT ED.-TEXT
12th Edition
ISBN:9781337407595
Author:Lamb
Publisher:Lamb
Chapter13: Supply Chain Management And Marketing Channels
Section: Chapter Questions
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Pizza Hut is very reliant on its suppliers for the quality, cost and availability of their goods, 
and for flexibility to customer demand. 
There has been concern about supplier relationships and how Pizza Hut manages suppliers.
Managers are proposing competing approaches. One is to standardise treatment of all 
suppliers and build closer relationships. One is to use competition in different markets more 
efficiently
through short contractual relations. 

Write a briefing paper on Supply Management for Pizza Hut
Within your briefing paper you should:
1. Use two examples to show how different purchases are likely to have different
requirements 
2. Explain a tool for analysing purchase requirements and options. 
3. Use that tool on two examples of purchases and propose strategies for managing
their supply. Give reasons 
4. Conclude with recommendations. 

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