Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Question
Chapter 15.4, Problem 6TP
Summary Introduction
To determine: Products that different distribution categories would call for.
Introduction:
When the products are made available at different retail outlets to be sold out to public, it is known as retail distributions system.
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Check out a sample textbook solutionStudents have asked these similar questions
compare the different types of consumer products and gives examples for each one of them. How does the marketing differ for each ?
Which product-market combination has the greatest potential?
Which products are best suited for an exclusive distribution strategy and why?
Chapter 15 Solutions
Understanding Business
Ch. 15.1 - Prob. 15.1AQCh. 15.2 - Prob. 15.2AQCh. 15.2 - Prob. 15.2BQCh. 15.2 - Prob. 1TPCh. 15.2 - Prob. 2TPCh. 15.2 - Prob. 3TPCh. 15.2 - Prob. 4TPCh. 15.3 - Prob. 15.3AQCh. 15.4 - Prob. 5TPCh. 15.4 - Prob. 6TP
Ch. 15.5 - Prob. 15.5AQCh. 15.6 - Prob. 15.6AQCh. 15.7 - Prob. 15.7AQCh. 15.7 - Prob. 15.7BQCh. 15.7 - Prob. 15.7CQCh. 15.7 - Prob. 7TPCh. 15.7 - Prob. 8TPCh. 15.7 - Prob. 9TPCh. 15 - Prob. 1CECh. 15 - Prob. 2CECh. 15 - Prob. 3CECh. 15 - Prob. 4CECh. 15 - Prob. 1CTCh. 15 - Prob. 2CTCh. 15 - Prob. 3CTCh. 15 - Prob. 1PPTCh. 15 - Prob. 2PPTCh. 15 - Prob. 3PPTCh. 15 - Prob. 1VCCh. 15 - Prob. 2VCCh. 15 - Prob. 3VC
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Similar questions
- Pick two competing brands from a familiar product category (watches, perfume, consumer electronics, restaurants)—one low priced and the other high priced. Which, if either, offers the greatest value?arrow_forwardHow are the various physical distribution functions related to each other? To the other elements of the marketing mix? Provide a thorough discussionarrow_forwardWhich products are best suited for a selective distribution strategy and why?arrow_forward
- What is Exclusive distribution?arrow_forwardHow would a business/organization apply variant pricing in their organization to cater to multiple markets?arrow_forwardSuppose you plan to start your own enterprise to manufacture a shawl quite different from existing kasmir shawls available in the local market. Give a complete account on target market, pricing strategy , channels of distribution. Give your justifications for all these decisionsarrow_forward
- 3. Review the strategies available to companies when determining how to best distribute their products: intensive, exclusive, and selective distribution. Select three products (in more than one category) that you or someone you know has recently purchased. Describe the product, the manufacturer, where you purchased it, and which distribution strategy was used.arrow_forwardThere are probably 20 or more brands of laundry detergent in the grocery store in the Philippines. Make a list of different ways in which producers try to differentiate one detergent brand from. Why can some brands have prices that are much higher than the price of others and still sell well?arrow_forward
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