Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Chapter 15.7, Problem 7TP
Summary Introduction

To determine: Four systems that have evolved to tie together members of the channel of distribution.

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The chain of businesses and services that pass the goods and services to the end users of the products is known as distribution channel.

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how are those various channels integrated
What is the role of middlemen in the channel of distribution?
Intermediaries may be four types? Define it.
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