In this essay, I will closely examine the role of ethos, pathos, and logos as they were utilized in the 1992 Presidential Debate video clip. Throughout Clinton and Bush’s debates, they used the three options of persuasion effectively and discretely; however, it is evident that out of the three ways of persuasion, the candidates used ‘pathos’ because of the content they were providing. It was apparent that Bill Clinton was more prepared to display forms of persuasion than George H.W. Bush was because Clinton had prior experience dealing with lower income people. In the upcoming paragraphs, I will explain and analyze how each candidate made use of the three forms of persuasion: logos, pathos, and ethos. The first persuasion method the candidates used was ethos, or the appeal to ethics. George H.W. Bush first used ethos when he was talking about how he is the national president, “you ought a be in the white house for a day, and hear what I hear, and see what I see, and read the mail that I read.” President Bush was trying to deploy ethos right here because of his credibility and his experience as a president, he’s been in this position before and it makes it seem like the American people can trust him more than the other candidate Bill Clinton. Bill Clinton uses ethos while answering the question in the way he states, “In my state, when people lose their jobs there is a good chance I know them by their names, if a factory closes I know the people that ran it.” Clinton is
Immigration is a complex and multifaceted issue that faces the US. In his film, Sin Nombre (2009), director Cary Fukunaga aims to juxtaposition the issue of immigration with the issue of gang violence in Mexico, and show the difficulties immigrants face by giving his audience an insider’s perspective into the experience of immigrating to the United States from Honduras. He does this through a variety of characters; most notably Willie and Sayra. Fukunaga did extensive research on life in the Mara Salvatrucha gang and the process of immigrating to America, in order to make his film realistic and authentic. The result is a movie that not only shows immigration in a way that evokes empathy and enforces the humanity of immigrants in the viewer’s mind, but also gives the viewer a look into the realities of being in a gang. Through the use of strong characters, powerful dialogue and vivid imagery, Fukunaga uses pathos to put a human face to the issue of immigration, logos to inform and give his audience context about the issues the film addresses, and ethos to establish his credibility and make the film believable.
The three types of persuasion are all relevant in Obama’s Victory speech. To start off with ethos, Obama (2008) states that to those he has not yet won their vote, he needs to hear their voices as well because he will become their president too. This statement uses the authoritative position as a “president,” the most faithful person in government to allow the audience to believe what he is saying. Ann Nixon the women mentioned later on in the speech is yet another way he used ethos. At the time of the speech, she was 106
During Al Gore’s concession to President Bush in 2000, he stayed positive and took the high road because of his recent loss in the presidential election. Through the use of specific diction, repetition, sincere facial expressions, and lack of hand movements he was able to not only ensure his supporters that they were in great hands, but he also saved his reputation after a defeat in the election. Gore’s primary objective was to apologize for the chaotic election and give a last minute impression to win over or neutralize many Americans opinions of himself. These tactics along with his neutral and informative tone would be remembered in making his speech extremely successful.
In Neil Postman’s novel, Amusing Ourselves to Death, he argues that rationality in America has become dictated by television. Through the use of ethos, pathos, and logos, Postman demonstrates that his claim is valid and reliable. These are three forms of persuasion that are used to influence others to agree with a particular point of view. Ethos, or ethical appeal, is used to build an author’s image. Ethos establishes a sense of credibility and good character for the author (Henning). Pathos, or emotional appeal, involves engaging “an audience's sense of identity, their self-interest, their emotions” (Henning). If done correctly, the power of emotions can allow the reader to be swayed to agree with the author. Logos, or logical appeal,
The three approach types are ethos, pathos, and logos. Ethos is when you have chosen your approach which is the tone of the paper. Pathos is when you have your emotional appeal for your paper. This to me is the most important part of the paper. Logo is your source or logic providing evidence of your rebuttal.
Ethos, pathos, and logos are all devices that Barbara Ehrenreich effectively uses throughout her novel Nickel and Dimed to prove that America needs to address the commonly overlooked issue of poverty within every community. It is important that she uses all three devices because they help support her argument by increasing her credibility, connecting to the readers’ emotions, and appealing to their sense of logic. The combination of these devices puts a sense of urgency on the problem Ehrenreich is addressing and therefore creates an effective argument.
The article for “Aveeno Active Naturals,” advertises their lotion through extensive use of ethos, pathos and logos. With the use of various techniques and phrasing, they favorably present their product and provide evidence to convince a customer to buy their lotion. They use ethos by featuring the widely known actress, Jennifer Aniston. They extend their credibility by writing on the label,“dermatologist recommendations” and being a famously known, well-working brand. They use pathos through selective phrases such as “Naturally beautiful results,” the promise of skin thats soft to the touch and the use of this lotion will be consumingly delightful. Aveeno uses logos to attractive the customer, by promoting “healthy-looking” legs and natural
Today I am here to take about Ethos, pathos, and Logos and how my discourse community influenced my use of these devices to join other communities. If you do not know what a discourse community is, then it is a group of people who share knowledge of a particular topic, similar backgrounds and experiences etc. my discourse community was High school broadcasting which for most students they would never join because it is a very tech-savvy class. At our school the announcements were not done by an administrator, we had video feed to every classroom in which the broadcasting class would do the news and create humorous shorts to inform and entertain anyone who was watching .Our job as a class was to inform students on a day to day basis,
Over the years recognition for homosexuality and the like have continued to gain support from the rest of the world. This has lead to an increase in supporting organizations that share their ideals about being yourself in the form of ads. The purpose of this ad is to inform those around the world that there are more people that are homosexual than they may think. A lot of people may not think about this, but the fact that people have to hide who they actually are inside makes one think about the state of the world today. If everyone is hiding who they are, how can we be safe in our own country?
Reverend Charles Caleb Colton, a writer of pros and poetry, once said, “Corruption is like a ball of snow, once its set a rolling, it must increase”. Once corruption has started, there is so many people involved, greed sets in, and it’s so big of a problem it is so hard to stop it or leave it alone, and once you’re in too deep it’s difficult to get out. Under those circumstances, a book called “Animal Farm”, by George Orwell, was an allegory. It was published on the heels of World War II in England in 1945 and in the United States in 1946. The book was written during the war as a cautionary short story in order to expose the dangers presented by Stalinism and Totalitarian Government. With this intention, the pigs on Animal Farm used the
The first paragraph reflects a tone of disbelief and confusion. Disbelief is expressed in this line, “I had never thought that a person’s ethnicity was ever important in this country”. It expresses disbelief as the narrator never thought ethnicity was important in today’s world and it turned out that it was important. This next line expresses confusion, “I don’t know exactly how to take those comments”. It expressed confusion over the statements made back at the narrator as the narrator is not sure how to take these comments.
In the upcoming United States presidential election which will take place at November 8th, 2016, candidates are trying to obtain nomination from their own party through the primary election. Dr. Ben Carson from the Republican is one of them. He announced his bid in the election on May 4th, 2015, at the Charles Wright Museum of African American History in Detroit. In his announcement speech, he approached the audience with all three persuasion techniques. Logos, in which he’s well known of, the usage of facts, logic, and reasons to convince the audience. Ethos, an approach of credibility in showing his expertise, which he tended to avoid. However, I think he was most successful with the pathos approach, which is the attempt of connecting
Both of the candidates, Hillary Clinton and Donald Trump, have a strong propensity to persuade, so they know how to use social psychology to their own advantages in their quest to achieve the majority of American votes. Clinton referenced her commitment and consistency, as well as reciprocity by mentioning her connection to the middle class when she was growing up. Likewise, Trump cited his commitment and consistency, authority, and was able to instill in the audience a social proof whenever he referenced business throughout the debate. By using her position as Secretary of State, Clinton was also successful at using social proofing and authority when speaking to the audience. Central routes to persuasion are extensively connected to the principles of authority and social proofing, so both candidates used statistics effectively to sound
In Bill Clinton’s speech to the DNC in 2012 he used many rhetorical devices to draw the audience’s attention and get them to agree with his point of view. He wanted to tell the audience that the democrats had a better agenda and a better set of values than those of the republicans. His methods were very effective and were a big help to the reelection of President Obama.
Language is a significant component for presidential candidates to win the votes of citizens. The way a person communicates or articulates his or her views can be an essential factor for people to determine whether the individual is the right person to lead a nation. Politicians must choose their words carefully and wisely to express their issues if they intend for people to trust them. The power of words is immense since it can greatly influence people. In the past few years, the United States has seen numerous of worrisome issues in which Americans are conscientiously analyzing and deciding which presidential candidate should be the next president in this year’s election. Democratic nominee Hillary Clinton and Republican nominee Donald Trump use various of ways to gain support. The language each candidate uses has effectively assisted the candidates in earning their respective voters. With the explanatory and argumentative methods of Hillary Clinton, she is able to interact with her voters efficiently while Donald Trump uses simplistic yet hyperbolic language to attract Americans who share a common ideology with him.